2025 brings notable shifts in online course platform pricing, with Kajabi leading as the premium all-in-one solution tailored for creators, entrepreneurs, and marketers worldwide. This year, Kajabi pricing starts at $55 per month for the Kickstarter plan, scaling up to $399 monthly for the Pro plan, with custom options available for enterprise users. This pricing reflects the comprehensive bundle Kajabi offers: video hosting, email marketing, marketing automation, and no platform transaction fees.
Kajabi’s users have contributed to over $6 billion in digital sales globally, highlighting its value in empowering business owners and freelancers to build sustainable online income streams. But what does Kajabi really cost? How does it compare to competitors like Thinkific, Teachable, and Podia? This guide breaks down the current plans, features, hidden costs, and gives actionable insights to help you choose the best Kajabi plan for your business goals. Read on for expert analysis, handy tables, FAQ, and tips to optimize your investment in 2025.
Kajabi Pricing Overview 2025
Kajabi pricing in 2025 ranges from $55 per month for the Kickstarter plan to $399 for the Pro plan, with custom enterprise pricing for large-scale users. Every plan includes hosting, automation, built-in email marketing, unrestricted landing pages, and no platform transaction fees, which means you only pay standard Stripe or PayPal processing fees on sales.
| Plan | Price (Monthly) | Key Features |
| Kickstarter | $89/month |
• 1 product • 250 contacts (or higher depending). |
| Basic | $149 |
• 3 products • 10,000 contacts • unlimited landing pages and emails. |
| Growth | $199 |
• 15 products • 25,000 contacts • affiliates, advanced automation, 24/7 chat. |
| Pro | $399 |
• 100 products • 100,000 contacts • multiple sites (3 websites), code editor access. |
Plans Breakdown & Features
Kickstarter Plan
- Price: $55 per month (billed annually) or $69 month-to-month
- Features: 1 website, 1 admin user, limited products, unlimited landing pages, email marketing
- Best For: Beginners, solopreneurs launching first digital courses
Basic Plan
- Price: $119 per month (annual billing) or $149 monthly
- Features: 3 products, sales funnels, email campaigns, 10,000 contacts, more user seats
- Best For: Small businesses starting to scale
Growth Plan
- Price: $159 per month (annual) or $199 monthly
- Features: Up to 10 admin users, advanced marketing automation, affiliate program, 25,000 contacts
- Best For: Growing brands requiring more automation
Pro Plan
- Price: $319 per month (annual) or $399 monthly
- Features: Multi-site support, up to 25 admins, priority customer support, advanced features
- Best For: Established agencies, large teams, enterprises
Enterprise Plan
- Price: Custom pricing (starts from $10,000/year)
- Features: Tailored platform solution, dedicated support, custom integrations for high-volume businesses

Kajabi vs Competitors: Cost & Value
| Platform | Price Range (Monthly) | Transaction Fees | Key Features | Best For |
| Kajabi | $55 – $399 | 0% | All-in-one platform with hosting, marketing automation, email, funnel builder | Scaling entrepreneurs & businesses |
| Thinkific | $0 – $149 | Up to 10% | Course building, pricing flexibility, app integrations | Budget-conscious course creators |
| Teachable | $39 – $249 | Up to 5% | Course + coaching, drip content, analytics | Solo educators and coaches |
| Podia | $39 – $89 | 0% | Webinars, memberships, digital downloads | Freelancers, small teams |
- Kajabi offers a comprehensive marketing suite included in all plans, while competitors may charge separately for email marketing or advanced automation
- No platform transaction fees in Kajabi improves profitability for creators, unlike some competitors
- Kajabi’s pricing reflects the convenience of an all-in-one ecosystem over assembling separate tools
Add-Ons, Hidden Costs & Real Value
While Kajabi pricing covers most essentials, several add-ons can increase your total costs:
- Premium templates and theme upgrades ($149–$897)
- Branded mobile app usage ($89–$199/month)
- Creator Studio integrations and Zapier automations ($9–$69/month)
- Custom domain registration fees ($5–$50/year)
For example, a typical Growth Plan user with essential add-ons may spend approximately $272 monthly. Choosing annual billing discounts plan rates by about 20%, helping save substantially.
Common Mistakes & Myths
- Mistake: Ignoring additional costs from add-ons when budgeting
- Myth: Kajabi is always the cheapest platform (its premium features justify the higher price)
- Pitfall: Overbuying top-tier plans when Basic or Growth often suffice for many businesses
- Example: Freelancers and small startups often don’t need Pro or Enterprise right away.
Who Should Buy Kajabi?
- Solopreneurs and Coaches: Benefit most from Kickstarter or Basic plans with all-in-one tools.
- Growing Brands and Agencies: Use Growth or Pro plans for multi-user support and advanced marketing automation.
- Content Creators with Large Followings: Enterprise pricing offers custom solutions and dedicated support.
- Global Businesses: Kajabi supports international payment processors and localized sales tax compliance.
Conclusion & Key Takeaways
Kajabi remains a powerful, premium choice for entrepreneurs and businesses seeking an all-in-one platform for online courses, marketing automation, and sales pipelines. Its pricing reflects the wide-ranging capabilities and zero platform fees, but users should budget for add-ons that enhance value further. Opt for the plan that suits your business size and growth needs, leverage the free trial to test features, and consider annual billing for best pricing.
Ready to take your online business to the next level with Kajabi? Visit Site or Buy Now and unlock access to one of the leading digital course and marketing platforms of 2025.
FAQ: Kajabi Pricing & Plans
Q1: What does Kajabi cost in 2025?
A1: Plans start at $55/month for Kickstarter and go up to $399/month for Pro, with custom Enterprise pricing available.
Q2: Are there hidden fees?
A2: Add-ons like premium themes, mobile apps, and integrations may increase monthly costs by 30–70%.
Q3: Does Kajabi offer a free trial?
A3: Yes, Kajabi typically offers a 14-day free trial, sometimes extended up to 30 days for promotions.
Q4: How much do payment processing fees cost?
A4: Kajabi charges no platform transaction fees; Stripe and PayPal fees are 2.9% + 30¢ per transaction.
Q5: Can Kajabi scale for international teams?
A5: Absolutely; Pro and Enterprise plans support multi-user access and international sales options.