Picking a support platform in 2025 means balancing budget, automation, and ease of use. Tidio blends live chat, customizable AI, and scalable automation, but pricing can be complex for businesses scaling beyond basic support tools. With 34% more brands rolling out chatbots in the past year and a 60% adoption rate across industries, it’s essential to understand Tidio’s pricing, suite features, and hidden costs before you commit.
This guide dissects everything business owners, marketers, and freelancers need to know: tiered plans, AI/automation add-ons, pricing pitfalls, and real-world selection criteria. Discover actionable comparisons, tables, and strategies so you choose the ideal Tidio plan in 2025.
Tidio Pricing Overview
Tidio’s 2025 pricing starts with a robust free plan and flexible premium options. Paid tiers scale based on billable conversations, operator seats, live chat and automation needs.
- Free Plan: $0/month, 10 seats, unlimited live chats, 50 chatbot conversations, standard integrations.
- Starter Plan: $25/month, 10 seats, 100 billable conversations, all free features plus analytics, live visitor list.
- Growth Plan: $50/month, 10 seats, 250+ billable conversations, advanced analytics & automation controls, unlimited chatbots (with add-on), customization options.
- Plus Plan: $750+/month, enterprise features, unlimited conversations, multi-language, custom branding, dedicated account manager.
- Premium: Custom price, full-service AI support, guaranteed 50% AI resolution, managed success, priority support.
Chatbot/automation limits are strict on lower plans; Lyro AI and Flows add-ons scale pricing as volume grows.

Plan Features & Cost Comparison
| Feature | Free Plan | Starter ($25/mo) | Growth ($50/mo) | Plus ($750+/mo) | Premium (Custom) |
| Operator Seats | 10 | 10 (+ paid) | 10 (+ paid) | Custom | Custom |
| Billable Conversations | 50 | 100 | 250-2000 | Unlimited | Unlimited |
| Live Chat | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
| Chatbot Conversations | 50 (basic) | 100 (basic) | Unlimited (add-on) | Unlimited | Unlimited |
| Lyro AI Automation | 50 (one-off, add-on) | 50 (one-off, add-on) | Unlimited (add-on) | Unlimited | Managed service |
| Branding | Tidio branding | Tidio branding | Add-on removal | Custom | Custom |
| Analytics | Basic | Basic | Advanced | Advanced | Advanced/Custom |
| Customization | Basic | Limited | Advanced | Full | Full |
| Support | Email/Live | Advanced | Dedicated Manager | Premium/Managed |
How Tidio Pricing Works
Tidio charges by the number of monthly “billable conversations”-each time an operator responds, it counts towards your quota. Chatbots and AI automation are billed separately. Usage-based pricing can mean sudden upgrades if your business grows or encounters a surge in support requests.
- Base Fee: Your chosen plan, with set agent/conversation limits.
- Lyro AI Add-On: Starts at $32.50/month for ~50 AI conversations.
- Flows Add-On: Starts at $24.17/month for 2,000 visitors reached by automation.
- Extra Seats: Additional charges for teams above default included seats (Starter/Growth/Plus/Premium).
Budget for unpredictable spikes and watch for hidden costs like branding add-ons or extra analytics.
AI & Automation Add-On Rates
Tidio’s standout Lyro AI and Flows automation each have their own, separate pricing:
- Lyro AI: $32.50/mo for 50 AI conversations, scales linearly; needed for advanced chatbot workflows and high automation.
- Flows: $24.17/mo for 2,000 visitors, supports custom chatbot journeys, lead generation templates, or multi-step support flows.
Both can be purchased standalone or stacked with main service for premium scalability. For most SMBs seeking automation, expect total monthly spend to be base plan + one or both main automation add-ons.
Pros, Cons & Pitfalls
Benefits:
- Free plan is generous for small sites or testing.
- Paid plans scale for SMBs, e-commerce, and growing teams.
- Powerful AI/automation ramps up support and reduces staffing costs.
- Deep analytics, real-time visitor tracking, proactive chat flows.
Drawbacks:
- Usage-based pricing means unpredictable bills during growth spikes.
- Essential features, including branding removal, cost extra on most plans.
- Hidden costs can accumulate: operator seats, automation quotas, advanced analytics.
Pitfalls to Avoid:
- Underestimating needed conversation volume or automation quota.
- Failing to account for extra automation/branding costs.
- Relying on the free plan for anything beyond very small teams.
Featured Snippet Answer
Tidio’s 2025 pricing includes a free plan with basic support for up to 50 conversations and chatbot usage. Paid tiers start at $25 per month, while advanced AI and automation add-ons increase costs as usage and team size grow. The top enterprise plans offer fully managed AI support and custom features at $750+/month-businesses should estimate conversation and automation volume to choose the right package.
Comparison Table: Tidio vs Competitors
| Platform | Price | AI/Automation | Live Chat | Analytics | Branding Removal | Best For |
| Tidio | $0–$25/mo | Add-on ($32+) | Unlimited | Advanced | Add-on / Plus | SMBs, teams scaling with automation |
| Intercom | $39/mo | Built-in | Unlimited | Advanced | Add-on | Larger businesses, global enterprise |
| Zendesk | $49/mo | Add-on | Unlimited | Advanced | Built-in | Enterprise support, ticket routing |
Mistakes & Myths
| Myth/Mistake | Reality |
| Free covers most needs | Not true-most businesses require upgrades for conversations and automation. |
| AI is included in all plans | Automation is always a separate add-on except for tiny quotas. |
| Operator seats are unlimited | Only true for custom/enterprise plans and at a cost. |
| All branding is removable. | Most mid-tiers require pay-to-remove branding. |
| Easy to predict pricing | Usage/automation means variable monthly spend. |
Localized Section (Global Fit)
Tidio is available worldwide with multilingual support, WhatsApp, Messenger, and integrations for Shopify, WordPress, Wix, and e-commerce. Local payments, region-based support, and customizations are available on Plus/Premium plans. Review geo-specific features and billing options before finalizing.
Conclusion & Key Takeaways
Tidio’s pricing in 2025 is flexible, modular, and loaded with automation-making it ideal for SMBs and scaling e-commerce teams looking to blend AI with personalized customer support. The free plan offers a test drive, while paid options with Lyro AI and Flows bring true automation for advanced use cases. Watch for scaling costs and branding add-ons as you grow.
Ready to compare the full live chat market? Visit Toollers.com’s Live Chat Software hub and start your free trial with Tidio, or explore competing solutions. Unlock support efficiency and automation for your business.
FAQ Section
1. Does Tidio have a free plan?
Yes. It includes live chat, a basic widget, up to 10 operators, and 50 chatbot conversations.
2. How much does Tidio cost per month?
Paid plans start at $25/month (Starter) and top out at $750+/month for enterprise features.
3. Can I pay annually?
Yes. Annual billing saves two months versus monthly payments.
4. Does Tidio integrate with Shopify and WordPress?
Yes-native integrations for major CMS platforms, plus Messenger, WhatsApp, Wix.
5. Is Tidio cheaper than hiring support staff?
Often, yes. AI-powered chatbots in Lyro cut down team workload, especially at scale.
6. What’s the difference between Lyro AI and basic chatbots?
Basic chatbots use rules/templates; Lyro AI understands complex queries using real AI.
7. Can I track website visitors in real time?
Yes. Tidio displays live browsing, tracks engagement, and triggers proactive chat flows.
8. Is Tidio suitable for enterprise support?
Yes, with Plus and Premium plans offering dedicated manager, advanced security, custom automation.