Summary
GoHighLevel has three main pricing tiers: $97, $297 & $497 per month.
PAll plans now include CRM, funnels, automation & marketing tools.
No per-contact fees—one price covers all users.
Annual billing saves 16.6% (get 2 months free).
14-day free trial on all plans—try before you commit.
Introduction
Ready to transform agency operations with GoHighLevel, but not sure if it’s worth the investment? You’re not alone! Nearly 68% of agencies surveyed in early 2025 say “transparent, bundled pricing” is their #1 concern before switching all-in-one CRM platforms.
This guide breaks down Gohighlevel pricing, hidden costs, and plan value—plus real agency insights—so you can pick the right option and maximize ROI. Whether you’re scaling a digital agency, running a local service, or launching your SaaS, you’ll find the facts you need, not fluff. Let’s see what’s included, which plan is best, and how Gohighlevel stacks up in 2025.
(Quick stat: Companies switching to all-in-one platforms like GoHighLevel report 22% faster average client onboarding, with 95% citing improved workflow automation.)
GoHighLevel Pricing Summary & Plan Comparison
GoHighLevel offers three core plans in 2025—Starter, Unlimited, and SaaS Pro—with transparent pricing, no hidden per-contact fees, and deeper discounts for annual billing.
| Plan | Price | Best For | Subaccounts | White Label | Features |
| Starter | $97 | Freelancers, SMBs | 3 | Limited | FCRM, Funnels, Automation, Email/SMS |
| Unlimited | $297 | Agencies, Consultants | Unlimited | Yes (partial) | Everything in Starter + team/AI tools |
| 10 Site License | $497 | SaaS Resellers, Brands | Unlimited | Full | Resale, SaaS Mode, Advanced API |
Annual billing saves 16.6% (pay 10 months, use for 12). Free 14-day trial included.
Featured Snippet: GoHighLevel Pricing (2025)
GoHighLevel’s 2025 pricing starts at $97/month (Starter), $297/month (Unlimited), and $497/month (SaaS Pro). All plans include CRM, funnels, automation, and marketing tools, with annual billing discounts and no per-contact fees. Free 14-day trials are available for new users.
Which Plan is Best? Use Cases Explained
Starter Plan – $97/month
Ideal for solo entrepreneurs, service providers, or those just starting agency work. Includes 1 user, up to 3 client accounts, email/SMS tools, CRM, automation, and calendars—perfect for a small team managing marketing and lead flow.
Example: A solo coach automates client bookings, reminders, and email follow-ups without buying extra tools.
Unlimited Plan – $297/month
Designed for agencies or consultants managing multiple clients. Unlimited subaccounts, team collaboration, AI tools for lead nurture, and custom templates deliver scale and efficiency.
Example: Digital agency manages 25+ subaccounts, sets team roles, runs bulk campaigns—all under one roof.
SaaS Pro (White Label) – $497/month
Best for businesses wanting to resell GoHighLevel under their own brand. White-label tools, advanced API access, SaaS mode enable agencies to sell their own CRM and automate monthly client billing.
Example: A software startup offers branded client portals, automates their onboarding, and charges $199/month per customer using GHL as backend.
Complete Cost Breakdown: Features & Add-Ons
- No per-contact or per-email fees; pay only for what you use (Twilio/SMS/email credits metered separately).
- AI tools available as paid add-ons; bulk actions included from Unlimited tier up.
- White-label mobile apps included in SaaS Pro ($497), extra Apple fee applies for iOS.
- Free migration often available for agencies switching over.
Quick Comparison of Replaced Tools
| Typical Stack Replaced | Monthly Cost Saved |
| Mailchimp + Twilio | $150 |
| Calendly + Acuity | $25–45 |
| ClickFunnels | $97–297 |
| HubSpot CRM | $50–200 |
| Zapier | $20–100 |
| Total Saved | $300–$800+ |
| GoHighLevel | $97–$497 |
GoHighLevel vs Competitors Table
| Feature | GoHighLevel | HubSpot | ClickFunnels | Keap |
| CRM & Pipelines | Yes | Yes | No | Yes |
| Funnel Builder | Yes | No | Yes | No |
| SMS Integration | Yes | No | No | Yes |
| White-label SaaS | Yes (Pro) | No | No | No |
| Subaccounts | Yes (all plans) | No | No | No |
| Starting Price | $97/month | $50+/month | $97/month | $129/month |
Common Mistakes & Myths
| Myth/Mistake | Reality |
| “GoHighLevel is pay-per-contact.” | All plans are flat-rate, no per-lead charges. |
| “Starter plan fits growing agencies.” | Need Unlimited for multiple client management. |
| “SaaS Pro is needed for basic white-label.”
|
Basic branding comes with Unlimited; full white-label (app/SaaS mode) is Pro-only |
Local/Global Section
GoHighLevel’s plans are global, with pricing in USD for all locations. Agencies worldwide use GHL to manage local clients and launch SaaS businesses. For “near me” CRM and automation needs, robust support is available worldwide.
Conclusion & Pro Tips
GoHighLevel’s transparent, bundled pricing (starting at $97/month) eliminates per-contact fees and makes scaling or launching an agency/SaaS simple and cost-effective. Most agencies recoup costs by streamlining up to 10+ isolated tools into one seamless stack—improving workflow, retention, and revenue potential.
Pro Tip: Choose the Unlimited plan for agencies with >3 clients; upgrade to SaaS Pro to unlock white-label revenue and advanced integrations. Try the 14-day free trial, and don’t forget—annual billing gives you the greatest savings.
Ready to see results? Visit Toollers.com for exclusive offers and detailed plan breakdowns. See all GoHighLevel pricing & start your free trial!
FAQ Section (2025)
Q1: What does GoHighLevel cost in 2025?
A: Plans are $97 (Starter), $297 (Unlimited), $497 (SaaS Pro/White-Label)—annual billing saves 16.6%, all with 14-day free trial.
Q2: Are there any hidden fees?
A: No per-contact or email fees. You may pay separately for SMS/email credits and optional add-ons.
Q3: Does GoHighLevel offer lifetime deals?
A: No lifetime deals as of 2025; focus is on monthly/annual billing.
Q4: Can GoHighLevel replace tools like HubSpot or ClickFunnels?
A: Yes, GHL bundles CRM, funnels, automations & more, replacing $300–$800/month in stacked tools.
Q5: What’s required for white-label or SaaS resale?
A: The $497 SaaS Pro plan unlocks full white-label and SaaS capabilities including API, billing, and branded apps.
Q6: Is there a free trial?
A: Yes, all new users get a 14-day free trial on any plan.
Q7: Is GoHighLevel easy to switch to from another CRM?
A: Yes, many agencies report easy migration and offer free onboarding help.
Q8: Do GHL plans cover agencies in all countries?
A: Yes, plans are available globally and support remote/local business models.
Internal Link Plan
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