Carrd Pricing 2026: Free, Pro Lite, Standard & Plus

Carrd pricing is unusually simple and inexpensive: Basic is free, Pro Lite starts at $9/year, Pro Standard at $19/year and Pro Plus at $49/year. The most important buying distinction is that Pro Standard—not Pro Lite—is the first tier with custom domains, forms, widgets, embeds and analytics.

Basic: free

Carrd's Basic plan is 100% free and supports up to three sites.

Users can build responsive one-page sites on Carrd-hosted URLs using core editor features without entering payment information.

Basic is suitable for personal profiles, link pages, early prototypes and small informational sites.

Businesses that need a custom domain, built-in forms or analytics should budget from Pro Standard instead.

Pro Lite: $9 per year

Pro Lite starts at $9 per year for three sites.

It removes Carrd branding and adds premium URLs, premium templates, high-quality media support, unlimited elements, site icons, custom templates and site transfers.

Pro Lite is extremely inexpensive, but it does not include custom domains or forms.

That distinction matters because $9 is technically the lowest paid price while $19 Pro Standard is the more realistic business landing-page entry point.

Pro Standard: $19 per year

Pro Standard costs $19 per year for ten sites.

It is the first plan with custom domain URLs, full SSL, forms, widgets, embeds, analytics, meta tags and local fonts.

This is why Carrd's homepage promotes meaningful Pro capability from $19 per year even though Pro Lite exists at $9.

For most freelancers, small businesses and marketers, Standard is the plan to compare with other landing-page tools.

Pro Plus: $49 per year

Pro Plus costs $49 per year for twenty-five sites.

It includes all Standard capabilities and adds advanced forms, advanced settings, site downloads, redirects, password protection, variables, site files, framing, update-frequency controls and canonical URL settings.

Plus is aimed at users who need more technical control or more sites without leaving Carrd's simple operating model.

Even at $49 annually, Carrd remains dramatically cheaper than premium CRO platforms.

Higher site-count variants

Carrd sells larger site-count versions of its paid plans.

Examples on the current pricing page include Pro Lite 10 at $14/year and Pro Lite 25 at $29/year; Pro Standard scales through 25, 50, 100, 250, 500 and 1,000-site variants; Pro Plus also has larger site-count options.

This model can be attractive to agencies managing many small pages because the annual cost remains low relative to enterprise page builders.

Buyers should select both the correct feature family and site count instead of assuming a higher site count automatically unlocks Pro Plus features.

Pro Standard site-count pricing

Current Standard variants include 25 sites for $39/year, 50 sites for $69/year, 100 sites for $119/year, 250 sites for $249/year, 500 sites for $399/year and 1,000 sites for $599/year.

These plans retain the Standard feature set while increasing site capacity.

That structure provides unusually transparent scaling for agencies and operators with large portfolios of small one-page sites.

Teams needing advanced forms or redirects should move to Plus rather than buying a larger Standard plan only for site count.

Pro Plus site-count pricing

Current Plus variants include 50 sites for $89/year, 100 sites for $159/year, 250 sites for $349/year, 500 sites for $599/year and 1,000 sites for $999/year.

Plus keeps the advanced feature set while increasing the number of managed sites.

For agencies, the per-site cost can remain very low even at larger portfolio sizes.

Carrd's pricing therefore scales more like a lightweight site fleet than a traditional enterprise CMS.

Seven-day Pro trial

Carrd offers a seven-day Pro trial with no payment or credit card required.

The trial exposes top Pro features such as custom domains and advanced forms so buyers can validate the production workflow before paying.

Because Carrd is inexpensive, it can be tempting to skip testing, but a short real-world trial is still useful for integrations, DNS and mobile QA.

Users can upgrade during or after the trial.

Auto-renewal and manual renewal

Carrd allows Pro plans to renew automatically on an annual basis or operate through manual pay-as-you-go renewal.

That gives users control over whether the plan renews automatically each year.

If an automatic renewal cannot be completed and the Pro term expires after the grace period, the account can be downgraded to Basic and Pro-only site features stop working.

Businesses should assign renewal ownership so important custom-domain pages do not unexpectedly lose paid capabilities.

Upgrade and downgrade credits

Carrd allows users to upgrade or downgrade between Pro plans during a current term.

When moving to a higher-cost plan, existing value can be applied toward the new purchase.

When downgrading, Carrd can create a prorated account credit for the unused portion of the current Pro plan.

Carrd may refund some or all of that downgrade credit to the original payment method at its discretion, but this is not a general guaranteed refund policy.

Refund policy

Carrd's October 2026 Terms state that purchases and redemptions are generally final and non-refundable.

The company also states that it does not generally return funds or credits unless required by law, while reserving discretion to make exceptions.

Buyers should therefore use the no-card trial rather than assuming a broad post-purchase money-back guarantee.

The low annual price reduces financial risk, but the terms should still be understood before purchase.

Custom domain cost

Carrd supports custom domains from Pro Standard onward, but domain registration is purchased separately.

That means the $19 annual Carrd subscription is not the complete cost of a branded site.

Domain price depends on the registrar and top-level domain selected.

Agencies should also consider who owns and renews client domains separately from Carrd billing.

External service costs

Carrd relies on integrations and embeds to extend beyond its focused core.

Email services, payment processors, analytics products, automation platforms and embedded form tools can add subscription or transaction costs.

For a simple page, these external costs may be minimal; for a sophisticated marketing stack, they can exceed the Carrd subscription by a large margin.

Total cost should therefore be modeled from the complete stack rather than Carrd alone.

Basic versus Pro Lite

Choose Basic when Carrd branding and a Carrd-hosted URL are acceptable and the page does not need paid features.

Choose Pro Lite when you want premium templates, no branding and richer media capabilities but can stay on Carrd URLs without native forms.

Because Pro Lite is only $9 per year, it is an excellent personal upgrade.

For business use, the absence of custom domains and forms is often enough reason to skip directly to Standard.

Pro Lite versus Standard

The difference between $9 Pro Lite and $19 Pro Standard is only $10 per year.

That small increase unlocks custom domains, SSL, forms, widgets, embeds, analytics, meta tags and local fonts.

For most business landing pages, Standard is the obvious value choice because the added capabilities are fundamental rather than cosmetic.

Toollers should therefore avoid describing $9 as the only meaningful Carrd entry price.

Standard versus Plus

Standard is sufficient for many marketing pages, while Plus adds advanced forms, redirects, password protection, downloadable sites, variables and deeper settings.

The $30 annual increase is still modest in absolute terms.

Choose Plus when the site needs technical controls or advanced form behavior that cannot be handled cleanly on Standard.

Do not upgrade solely because Plus sounds more professional; Carrd's feature list is transparent enough to match the plan directly to requirements.

Carrd versus Leadpages

Leadpages Grow currently costs $99 per month or $79 annual-equivalent and includes unlimited traffic plus native A/B testing.

Carrd Pro Standard costs $19 per year, making it dramatically cheaper for simple publishing.

Leadpages becomes rational when the team needs recurring experimentation, CRO analytics and marketing workflow that Carrd does not provide natively.

The price comparison only makes sense after separating basic landing-page creation from optimization requirements.

Carrd versus Landingi

Landingi Build starts at $24 per month billed annually and Optimize starts at $119.

Landingi adds dedicated landing-page operations, behavioral analytics and server-side A/B testing that Carrd does not provide natively.

Carrd remains the value winner for simple pages, while Landingi is better suited to teams running many campaigns and experiments.

Migration becomes worthwhile when Carrd's simplicity starts creating manual workarounds.

Carrd versus Unbounce and Instapage

Unbounce currently starts at $29 for Starter and reaches $149 for the first native A/B testing tier, while Instapage Create is $99 monthly or $79 annual-equivalent.

Both platforms provide deeper CRO and paid-media workflow than Carrd.

Carrd is far cheaper but should not be compared as feature-equivalent.

The right choice depends on whether the page is simply being published or actively optimized through a formal experimentation program.

Pricing recommendation

Use Basic for free Carrd-hosted projects, Pro Lite for personal sites needing premium presentation, Pro Standard for normal business landing pages and Pro Plus for technical controls and advanced forms.

For agencies, choose the required feature family first and then the appropriate site-count variant.

Budget domain registration and external integrations separately.

Use the seven-day no-card trial before paying because Carrd purchases are generally final and non-refundable.

Pricing analysis: Implementation planning

Before launch, define the page goal, domain, analytics setup, form destination and ownership of future edits. Carrd is intentionally simple, but that simplicity works best when the team is clear about what the page is supposed to do and which external services it depends on.

A lightweight builder can reduce operational overhead, yet broken forms, missing analytics or misconfigured domains still create business risk. Build a small launch checklist even when the software itself is inexpensive.

Pricing analysis: Responsive QA

Carrd is designed around responsive one-page sites, but teams should still review the finished page on common mobile and desktop widths. Custom embeds, long forms, large media and unusual spacing can introduce layout problems that are not obvious inside the editor.

The best evaluation uses the exact content density, form length and media types expected in production rather than only a minimal template.

Pricing analysis: Integration planning

Carrd often relies on external email, payment, form, analytics and automation services. Those integrations expand what a simple one-page site can do, but they also add cost and operational dependencies outside Carrd.

Document which vendor owns each part of the experience so troubleshooting is faster when a payment widget, email signup, analytics script or embedded form behaves unexpectedly.

Pricing analysis: SEO and analytics

Carrd can support basic metadata and analytics on paid plans, but a one-page architecture limits how much search-focused content can be organized compared with a multi-page CMS. That is not a flaw when the page is designed for paid traffic, a portfolio or a launch campaign.

If organic search is a strategic channel, define whether one page can realistically cover the required topics, internal links and search intents before choosing Carrd as the long-term site platform.

Pricing analysis: Security and trust

Carrd supports HTTPS on Carrd-hosted sites and full SSL on custom domains through Let's Encrypt. Its public enterprise security and compliance footprint is lighter than larger marketing platforms, which matters mainly for organizations with formal procurement requirements.

Security-sensitive teams should review data handling for every embedded third-party service as well, because Carrd pages often rely on external forms, analytics, payments or automation.

Pricing analysis: Total-cost modeling

Carrd itself is inexpensive, but domain registration, email marketing, payment processing, analytics, automation and external form products can add cost. The combined stack should be compared with an all-in-one alternative when several paid services are required.

For simple pages, Carrd is still difficult to beat on price. The economics become less obvious when the site needs sophisticated experimentation, CRM automation, personalization or governance.

Pricing analysis: Growth planning

Carrd is deliberately optimized for one-page sites. Teams should think ahead about what happens if the project grows into a content library, documentation hub, multi-language site or complex conversion program.

A future migration is not necessarily a problem because Carrd can be an excellent launch tool, but the expected growth path should influence how much custom logic or external integration is built around the page.

Continue reading about Carrd

• Carrd tool profile
• Carrd Review: Features, Pricing, Pros and Cons
• Carrd Alternatives 2026: 4 Step-Up Options by Use Case