Submagic
AI short-form video editor for animated captions, clipping, B-roll and publishing workflows.
Vendor documents caption generation, short clipping, B-roll, automated cuts, publishing and API, but credits and length caps meaningfully limit the entry plan.
G2 exact-product reviews describe a time-saving workflow alongside dated reports of editing failures and support friction; no Toollers editing sessions were performed.
Official US prices explicitly show $19/$39/$69 monthly versus $12/$23/$41 annual-equivalent per member, with 45/120/300 credits and non-refundable terms.
Zapier, Make, n8n, Google Drive and Gumloop integrations and an HTTP video API are vendor-documented; a private API or compliance SLA has not been examined.
Scored by Aditya Verma
Quick facts
- Vendor
- Turbo Studio S.A.S.
- Pricing model
- paid
- Plan pricing
- $19/member/mo monthly; $12/member/mo equivalent billed annually Vendor source checked; not a hands-on review
- Free plan
- Not confirmed
- Free trial
- Yes — check eligibility
- Last verified
- Not yet verified
About Submagic
Submagic is a browser-based AI video editing product for turning creator, podcast, interview and marketing footage into caption-led social clips. The editor combines transcription, animated subtitles, text-based trimming, suggested short clips, B-roll, zoom effects and supported social publishing. Current USD subscriptions are per member, with 45/120/300 AI credits across Starter, Pro and Business; project length, media assets, resolution and API entitlement vary materially by plan.
Best for
Social media managers, agencies, creators, educators and marketers producing caption-heavy shorts and repurposing existing recordings.
Submagic pros and cons
Pros
- Published Starter/Pro/Business pricing maps 45/120/300 credits to roughly 15/40/100 videos, helping estimate capacity.
- Caption animation, transcript trimming, B-roll and automated zooms cover common short-form editing steps.
- Pro extends to branded layouts and social publishing, while Business offers 4K/60 FPS, longer uploads and custom templates.
- Vendor documents Zapier, Make, n8n, Google Drive, Gumloop and a video editing API.
- Matched G2 reviewer posts commonly credit faster subtitling and repurposing when the output matches expectations.
Cons
- −Monthly outputs are constrained by AI credits and a vendor conversion schedule rather than unlimited use.
- −Starter limits input video duration to two minutes; Pro five minutes and Business thirty.
- −Professional stock, advanced editing and multiple social accounts are gated behind paid upgrades.
- −Recent G2 critics allege intermittent service access, weak support and disappointing edits; these are individual third-party accounts, not Toollers tests.
- −Official terms generally disallow refunds of monthly or annual fees, subject to applicable consumer-law withdrawal rules.
Features
Platforms
Integrations
Pricing — vendor source checked
Pricing at a glance
Per member: $19 paid month-to-month; $12/month equivalent annually ($144 prepaid per year). 45 credits for roughly 15 videos, up to 2 minutes and 1080p/30fps exports.
Per member: $39 billed monthly; $23/month annual equivalent ($276 prepaid per year). 120 credits, roughly 40 videos and 5-minute input; brand kit and assisted polishing.
Per member: $69 billed monthly; $41/month annual equivalent ($492 prepaid per year). 300 credits, roughly 100 videos, up to 30 minutes; API, multi-profile and 4K/60fps.
Vendor advertises trying Submagic for free and no credit card; this is not a published permanent Free subscription or priced plan, and a fixed trial length is not documented.
Official pricing / availability source · Checked 27 October 2026. Confirm current taxes, regional terms and allowances. A listed plan is not necessarily the cheapest option.
Editorial verification: Not yet verified. Check the vendor's site for current pricing.