Gist Pricing 2026: Support, Marketing and All-in-One Costs
Gist starts free; paid entry plans are $19 Marketing, $29 Support and $48 All-in-One. Compare contacts, seats, trials, discounts and refunds.

Gist currently sells three related product families: Support, Marketing and All-in-One. Each has a Free Forever tier and paid upgrades. The clearest stable paid entry prices are Support Professional at $29 per month, Marketing Professional at $19 per month for 1,000 contacts and All-in-One Professional at $48 per month for 1,000 contacts plus five support seats. Premium tiers are currently shown with promotional prices beside much higher reference amounts, so they should be treated as time-sensitive rather than permanent list pricing. Gist also advertises a 14-day paid-plan trial and an annual discount, although current and older vendor documentation describe the annual and refund rules differently.
Quick verdict
Key takeaways
- Support Professional: $29/month with five support seats
- Marketing Professional: $19/month starting at 1,000 contacts
- All-in-One Professional: $48/month for 1,000 contacts and five support seats; Premium promotions and annual/refund terms should be verified before checkout
All-in-one customer support and marketing platform with live chat, inbox, knowledge base, bots, email marketing, automation and customer data.
Best for: Small and midsize SaaS, ecommerce and service businesses that want customer support, live chat, knowledge base and lifecycle marketing tools in one integrated platform.
- Knowledge base
- Email marketing
- Product tours and surveys
- Bots and automation
- Live chat and team inbox
- Free Forever tiers are available for both support and marketing use cases.
- Gist combines support and marketing tools that would otherwise require several separate products.
- Current Capterra and G2 ratings are strong, particularly for ease of use, support and value.
- The platform's breadth can make navigation and setup feel busy or complex until users learn how the tools fit together.
- Premium pricing is currently promotional and displayed beside much higher reference amounts, making long-term budgeting less clear.
The Gist Toollers profile is the linked product record. Current official pricing was checked on October 2, 2026. The Tool record's `startingPriceVerified` and pricing-human-verification flags remain separate editorial controls and are not changed merely by generating this article.
Gist pricing at a glance
| Plan | Current monthly price | Annual status | Unit | Key allowance |
|---|---|---|---|---|
| Support Free | $0 | Free Forever | Support workspace | 2 support seats, live chat, inbox, conversation history and meetings |
| Support Professional | $29/month | Annual discount available; current effective discount should be verified | Support seats | 5 support seats plus knowledge base, triggers, lead qualification and Zapier |
| Marketing Free | $0 | Free Forever | Contacts | 200 contacts, forms, broadcast email, tags, segments and tracking |
| Marketing Professional | $19/month starting price | Annual discount available | Contacts | 1,000 contacts, visual email builder, drip campaigns and automations |
| All-in-One Free | $0 | Free Forever | Contacts + seats | 200 contacts and 2 support seats |
| All-in-One Professional | $48/month | Annual discount available | Contacts + seats | 1,000 contacts, 5 support seats and both Professional feature sets |
| Premium | Promotional/time-sensitive | Verify current offer | Varies | Advanced bots, workflows, analytics, ecommerce and higher-end integrations |
How Gist pricing is structured
Gist does not force every customer into one monolithic plan. A team can subscribe to Support, Marketing or All-in-One. This is important because the billing units differ. Support is mostly about support seats. Marketing is driven by contact count. All-in-One combines both.
The Free Forever tiers provide a useful evaluation path. Support Free includes two support seats. Marketing Free includes 200 contacts. All-in-One Free combines 200 contacts with two support seats. No credit card is required for the Free tiers.
Professional is the most straightforward paid layer. Premium is more complicated because the pricing page currently displays promotional amounts beside larger reference prices and labels them as ending soon.
Support Free: $0
Support Free includes two support seats, live chat, team inbox, unlimited conversation history, web/email/push notifications, welcome messages, saved replies, office hours, meetings/calendar integration and mobile apps.
This is a meaningful permanent free tier for a two-person support operation. It does not include the Professional knowledge base, social channels, advanced triggers, qualification bot, transcripts or satisfaction ratings.
Support Professional: $29 per month
Support Professional currently costs $29 per month and includes five support seats. It adds email forwarding, Facebook and Twitter integrations, in-app messages, public knowledge base, article sharing, automated chat triggers, lead-qualification bot, transcripts, satisfaction ratings and Zapier.
The price is particularly attractive when all five included seats are active. The effective headline cost is $5.80 per included support seat before considering the value of the knowledge base and automation. If only one person handles support, a dedicated single-seat product may be easier to compare.
Support Premium: promotional pricing
The current pricing page shows Support Premium at $99 per month beside a $499 reference amount and labels the promotion as ending soon. Premium includes unlimited support seats plus custom bots, 1:1 messages, voice/video calls, surveys, product tours, live view, automated scheduling, assignment rules, detailed reports, roles/permissions, Salesforce/HubSpot integration and an unbranded messenger.
Because the vendor explicitly presents this as a promotion, the $99 amount should not be embedded in a multi-year budget without reconfirmation. The reference amount also makes it inappropriate to assume the current promotional price is the permanent renewal price.
Marketing Free: $0
Marketing Free currently includes 200 contacts, contact/company lists, tags and segments, website/event tracking, signup forms and popups, broadcast emails, personalization and basic email templates.
This is useful for a very small list or a team testing Gist's marketing side alongside live chat. The main limit is obvious: 200 contacts is small for an established business, so most active programs will eventually need a paid marketing tier.
Marketing Professional: $19 per month starting price
Marketing Professional starts at $19 per month for 1,000 contacts. It adds a visual email builder, automated emails, drip campaigns, single-step automations, conditional content, custom email domains and templates, countdown timers, resend-to-non-openers and double-opt-in customization.
The price rises with contact count. A company should therefore compare future database size rather than treating $19 as a fixed lifetime amount. Contact count is defined around recorded email addresses in the workspace.
Marketing Premium: promotional pricing
The current pricing page displays Marketing Premium at $29 per month beside a $49 reference amount for 1,000 contacts. Premium adds the multi-step visual automation builder, more than 100 automation templates, automatic event tracking, Facebook/Instagram ads, ecommerce integrations, abandoned-cart campaigns, smart send times, delivery windows, advanced reports and higher-end CRM integrations.
The $29 promotional amount is especially easy to misuse because it is only $10 above Professional at the entry contact tier. A buyer should confirm whether the promotion applies to the initial period, renewal and chosen contact count before making the upgrade purely on headline value.
All-in-One Free: $0
All-in-One Free combines the basic support and marketing products: 200 contacts and two support seats. For a small startup, that can replace a basic live-chat widget and a small newsletter platform with one free workspace.
All-in-One Professional: $48 per month
All-in-One Professional costs $48 per month at the current entry level and combines Marketing Professional for 1,000 contacts with Support Professional for five support seats.
There is a simple arithmetic advantage at today's entry prices: buying Support Professional for $29 and Marketing Professional for $19 separately also equals $48. The all-in-one value therefore comes primarily from one integrated workspace and a single customer record rather than an obvious base-price bundle discount.
All-in-One Premium: promotional pricing
The current pricing page shows All-in-One Premium at $128 per month beside a $548 reference amount for 1,000 contacts and unlimited support seats. It combines the Premium feature sets from Support and Marketing.
Again, this is explicitly promotional. Buyers should verify duration, renewal amount, contact scaling, add-ons and any contractual discount before treating $128 as the long-term operating cost.
Free trial
Gist currently offers a 14-day free trial for paid plans. The pricing FAQ says a credit card is entered to begin the paid-plan trial but there is no charge until after the 14-day period. The account can be cancelled in-app during the trial.
The Free Forever plans do not require a card and remain available without a trial deadline.
Annual billing
Gist's current pricing FAQ says switching from monthly to annual billing includes a 15% discount, with additional discounts potentially available depending on team size, contract length and plan.
An older billing help article describes annual plans as “12 months for the price of 10.” That corresponds to a larger effective discount than 15%. Because both are Gist-owned sources, buyers should use the current checkout or sales quote as the controlling amount rather than extrapolating from the older help article.
Contact-based scaling
Marketing and All-in-One pricing scales with contacts. Gist defines a contact as a single email address recorded in the account. High-volume email senders above 50,000 contacts can contact sales for specialized pricing.
This makes database hygiene financially relevant. Duplicate, inactive or obsolete contacts can move a workspace into a larger price tier without contributing value. Before comparing Gist with ActiveCampaign, Benchmark or AWeber, normalize the same active-contact definition across vendors.
Support-seat economics
Gist distinguishes support seats from other users. The pricing FAQ says non-support users can access other parts of the platform without necessarily consuming support-seat capacity. This can be useful when only a few people answer customer messages while a larger marketing or operations team needs access to contacts and reports.
Support Professional includes five seats; Premium currently advertises unlimited support seats. The seat model therefore becomes a major value driver for larger support teams if the promotional Premium terms remain attractive.
Billing changes and prorating
Gist bills ahead for the billing period. Its billing help article explains that upgrades and downgrades are prorated. A plan change during the month produces a credit for unused time on the old plan and a charge for the remaining time on the new plan, reflected on the next invoice.
This is useful for growing teams because they do not have to wait for the next renewal to change capacity. It also means the next invoice can differ from the normal plan amount due to prorated adjustments.
Cancellation
Gist's billing documentation says a cancelled account remains active through the last day of the paid billing period. The service then stops or reverts according to the account's eligible free state and product configuration.
Teams should export important data and verify downstream integrations before the paid period ends, especially if they rely on advanced automations, knowledge base features or premium support workflows.
Refunds
Refund documentation is the main policy conflict. The current pricing FAQ says that if a customer forgets to cancel before a monthly or annual renewal or upgrade, Gist will refund the most recent payment when contacted within 72 hours.
An older dedicated refund article says first-purchase refunds are available within 14 days. A 2023 billing article also describes a 14-day refund window for payments. These rules may cover different scenarios, but the public documentation does not fully reconcile them. Save the checkout terms and confirm with support when refundability matters.
Add-ons and extra costs
Gist's pricing page lists dedicated IP as an add-on on eligible marketing plans and Support Bot as an add-on on eligible support plans. High-volume contact pricing is sales-assisted. The public page does not provide one universal all-in cost for these extras.
Premium buyers should request a written quote that separates base plan, contact count, support seats, dedicated IP, Support Bot and any migration or contractual discounts.
Which Gist plan fits which buyer?
Who should use this
- Support Free fits two-person teams needing basic live chat and inbox
- Support Professional fits small service teams needing knowledge base, triggers, social channels and five support seats
- Marketing Professional fits small lists needing drip email and basic automations
- All-in-One Professional fits teams that actively use both support and marketing and want shared customer context
- Premium fits teams that need advanced bots, workflows, analytics and higher-end integrations, but the promotional price should be verified
Who should avoid this
- Free marketing is a poor fit once the active list exceeds 200 contacts
- Professional marketing is a poor fit if complex multi-step automation is central
- Premium is risky to budget long-term without confirming promotional duration and renewal price
- Annual billing should not be purchased until the buyer confirms the exact current discount and refund treatment
Pricing pros and cons
Pros
- Three Free Forever entry points make evaluation easy
- Support and Marketing can be bought separately or together
- Professional entry prices are public and relatively affordable
- Prorated plan changes reduce friction when usage changes
- Support-seat model can be cost-efficient when only some users answer customers
Cons
- Premium pricing is promotional and may change
- Marketing cost scales with contact count
- Annual discount language is inconsistent between current pricing FAQ and older billing docs
- Refund documentation uses different windows for different or older scenarios
- Add-ons and high-volume pricing require extra confirmation
Value compared with specialist tools
Gist's value depends on how many products it genuinely replaces. A team using live chat, knowledge base, forms, scheduling, email marketing and automation can avoid several separate subscriptions. A team that only needs one of those functions should compare the relevant specialist.
LiveChat is more focused on agent operations. Tidio is stronger for AI-assisted support/help desk. ActiveCampaign is stronger for lifecycle marketing automation. Benchmark is simpler for email marketing. GoHighLevel is broader for agency CRM and client operations. The Gist price is attractive when consolidation is real, not merely theoretical.
Expert tip
— Toollers editorial team
Pricing methodology and unresolved points
We checked Gist's live pricing page, billing article, refund documentation and Toollers profile on October 2, 2026. Free and Professional plan prices are stable enough to publish. Premium amounts are explicitly promotional and are labeled as such throughout this guide.
The two unresolved vendor-documentation issues are annual discount and refunds. The pricing FAQ says 15% annual discount and a 72-hour refund window for recent renewal/upgrade charges. Older Gist help articles describe 12 months for the price of 10 and 14-day refund rules. Human pricing verification should reconcile those items before Toollers marks the pricing record fully verified.