Analytics Software
Browse analytics software products. Product details are being verified as Toollers prepares its editorial migration.
10 published tool profiles in this category
How we evaluate tools in this category
We evaluate tools against consistent category-specific criteria such as capability, usability, integrations, pricing transparency and value. Hands-on testing is only claimed when testing evidence is recorded.
Read our methodology →Five software options to explore
A starting shortlist for this category. Inclusion is not a rating or a claim of hands-on testing; linked products have published Toollers profiles.
Compare tools in this category
| Tool | Pricing | Editorial score | Rated variables | Free plan | Tested | |
|---|---|---|---|---|---|---|
| Amplitude | $0; first 2M events/mo included | 4.8 | Features and capabilities 4.8Usability and implementation 4.5Pricing and value transparency 4.9Integrations, security and trust 4.9 | Yes | Tested | View → |
| Google Analytics 4 | $0 | 4.7 | Features and capabilities 4.8Usability and implementation 4.3Pricing and value transparency 5.0Integrations, security and trust 4.8 | Yes | Tested | View → |
| Heap | $0; Free includes up to 10K monthly sessions | 4.6 | Features and capabilities 4.8Usability and implementation 4.5Pricing and value transparency 4.2Integrations, security and trust 4.8 | Yes | Tested | View → |
| Looker | — | 4.5 | Features and capabilities 4.8Usability and implementation 4.3Pricing and value transparency 3.7Integrations, security and trust 5.0 | Not verified | Tested | View → |
| Matomo | $0 self-hosted; Cloud from about $26/mo for 50K hits | 4.7 | Features and capabilities 4.7Usability and implementation 4.4Pricing and value transparency 4.8Integrations, security and trust 4.9 | Yes | Tested | View → |
| Microsoft Power BI | $14/user/mo paid yearly | 4.8 | Features and capabilities 5.0Usability and implementation 4.4Pricing and value transparency 4.9Integrations, security and trust 5.0 | Yes | Tested | View → |
| Mixpanel | $0; Growth includes first 1M monthly events free | 4.8 | Features and capabilities 4.9Usability and implementation 4.6Pricing and value transparency 4.9Integrations, security and trust 4.9 | Yes | Tested | View → |
| Qlik Sense | $300/mo billed annually for Starter | 4.7 | Features and capabilities 4.9Usability and implementation 4.5Pricing and value transparency 4.6Integrations, security and trust 4.9 | Not verified | Tested | View → |
| Tableau | $75/user/mo billed annually for required Creator | 4.8 | Features and capabilities 5.0Usability and implementation 4.5Pricing and value transparency 4.5Integrations, security and trust 5.0 | Yes | Tested | View → |
| ThoughtSpot | $25/user/mo billed annually | 4.7 | Features and capabilities 4.9Usability and implementation 4.5Pricing and value transparency 4.6Integrations, security and trust 4.9 | Not verified | Tested | View → |
All tools in this category
Amplitude
Analytics SoftwareAI analytics platform for product and web behavior, experimentation, Session Replay, activation, feature flags and agent-assisted analysis.
Google Analytics 4
Analytics SoftwareFree event-based web and app analytics from Google with funnels, attribution, audiences, predictive insights and native BigQuery export.
Heap
Analytics SoftwareAutocapture product and digital analytics platform with retroactive event definition, journeys, Session Replay, behavioral insights and Contentsquare Sense AI.
Looker
Business Intelligence SoftwareGoverned cloud BI and semantic modeling platform from Google Cloud for trusted metrics, self-service analytics, embedded apps and Gemini-powered conversational insights.
Matomo
Analytics SoftwarePrivacy-first open-source web analytics with full data ownership, self-hosting, managed EU cloud, Tag Manager and behavioral analytics.
Microsoft Power BI
Business Intelligence SoftwareEnterprise business-intelligence platform for data modeling, interactive dashboards, self-service analytics and Microsoft Fabric-powered reporting.
Mixpanel
Analytics SoftwareProduct and digital analytics platform with funnels, retention, Session Replay, experimentation, feature flags, AI analysis and warehouse-connected data.
Qlik Sense
Business Intelligence SoftwareAssociative analytics and AI-powered BI platform with dashboards, predictive analytics, Qlik Answers, data integration, automation and enterprise governance.
Tableau
Business Intelligence SoftwareEnterprise visual analytics platform with Tableau Cloud, Desktop, Prep, Pulse, governed self-service BI and agentic AI capabilities.
ThoughtSpot
Business Intelligence SoftwareAgentic analytics platform for natural-language BI, AI analysts, interactive dashboards, governed semantic models and embedded analytics.